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The domain is likely to hold and increase its value over time. Poor domain names lose traffic and new customer conversions to better domain named companies, Microsoft Research calls this effect "domain bias in websearch HigherLevelTeaching.com is a category killer domain that may be commonly used around the world. Such a name offers your company a clear competitive advantage online and off. HigherLevelTeaching.com is relatively easy to spell / highly memorable. Trust and recognition from such a great name drives higher click through rates. Only one person or entity can have it and utilize it online and offline for marketing and advertising (and maintain all future resale rights at any price or profit level)
Establish your company, product or service dominance with an outstanding .Com brand. For existing brands, it is the ideal brand re-enforcement/ brand protection opportunity.
SEO/Search engine traffic opportunity: Historically exact match keywords are rated higher in relevancy for search engine ranking. No advertising or traffic acquisition costs necessary for any web traffic, which is a natural resource owned by the domain name owner.
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Instant authority and perceived market credibility, leadership and respect in your market space. This perceived market credibility increases the value of your products and services and drives profits.